In a deep-dive interview with The Manual, the founders of Padel United Sports Club lay out their vision for why this sport is destined to win over America. Unlike the "lone wolf" vibe of a gym or the intensity of tennis, Padel United is leaning into the "easy to play, hard to leave" philosophy. They highlight that the sport’s success in the U.S. isn’t just about the athleticism—it’s about the 90 minutes of social connection that happens before and after the match. For them, Padel isn't just a game; it's the ultimate "third space" between work and home.

Primetime Take: This is exactly the gospel we’ve been preaching at Primetime Padel. The founders of Padel United hit the nail on the head: America is currently facing a "social recession," and Padel is the cure. By focusing on the club atmosphere and making the sport accessible to everyone from beginners to pros, they are building a sustainable ecosystem rather than just a trend. The blueprint is clear: Build the community, and the court time will sell itself.

British female No. 1 Aimée Gibson has officially brought Padel to the front pages. In a major feature for The Times, Gibson—who recently made history as the first British woman to crack the world’s top 100—shares the secrets behind her meteoric rise. From her transition from professional tennis to becoming the face of British Padel, Aimée breaks down the "Winning Blueprint": it’s not about power; it’s about patience, placement, and playing the glass.

Primetime Take: Seeing Aimée Gibson featured in a publication as prestigious as The Times is a "pinch-me" moment for the sport. This isn't just about tips; it’s about validation. With millions of readers now seeing a British woman leading the charge, the "cool factor" of Padel just skyrocketed. At Primetime Padel, we’ve watched Aimée’s journey closely, and her success is the perfect engine to inspire the next generation of female players in the UK and beyond. If the No. 1 is giving out the playbook, you'd better start taking notes!

The Reserve Cup Series is officially back for 2026, launching its global tour at the iconic Reserve Miami Seaplane Base from January 22–24. This isn’t just another tournament—it’s a high-stakes showdown featuring the world’s top-ranked stars like Arturo Coello and Agustín Tapia, competing for the largest prize pool the sport has ever seen. Led by Wayne Boich and honorary chairman Jimmy Butler, the event transforms Miami into a world-class arena blending elite athleticism with celebrity-studded luxury.

Primetime Take: If you want to know where the pulse of American Padel is, look no further than Miami. The Reserve Cup has become the "Super Bowl" of Padel, proving that the sport can command massive prize money and mainstream celebrity attention.

The 2026 Reserve Cup is setting a new high-water mark for professional padel by promising the largest prize pool in the sport's history, set to eclipse its own previous record of $1.7 million. This massive purse offers players a significantly higher earning potential than traditional Major tournaments, where even the most prestigious events typically cap total prize money at roughly $1.1 million for much larger player fields.

By expanding into a global series in 2026, Reserve Padel is setting the gold standard for how to package professional Padel as a lifestyle brand. At Primetime Padel, we’re keeping a close eye on this—when Jimmy Butler says "Miami's about to turn it up," you know the energy is going to be electric.

Miami’s Wynwood Arts District is about to get a "punk rock" upgrade. Rilea Group has officially secured $150 million in construction financing for Mohawk at Wynwood, a 300-unit residential tower set to redefine urban living by 2028. While the project boasts "renegade culture" and high fashion, the real standout for the modern resident is the inclusion of rooftop Padel courts alongside Turkish hammams and cold plunges. This marks a massive shift in how developers are using the sport to attract the young, elite professional crowd in Miami’s trendiest neighborhood.

Primetime Take: When a big-time developer calls a building a "movement," they aren't just talking about the architecture—they're talking about the lifestyle. At Primetime Padel, we’ve been saying that Padel is the essential "social glue" for new developments, and Mohawk at Wynwood is the latest proof. By putting Padel courts on the roof next to a cocktail lounge, Rilea Group is banking on the fact that the 2028 resident doesn't just want a gym; they want a community they can compete and connect with. Padel isn't just an amenity anymore; it's a cornerstone of the Miami real estate boom. Thank any other developers are watching? Yes- us too.